Considered by many an ideal solution, the Disavow tool can turn out being extremely helpful when a site has to deal with a penalization from Google, linked to the profile of links.
In such cases, the Disavow tool can be useful in the identification of a series of low quality links.
This concept is quite debated nowadays, being surrounded by various speculations and rumors. Naturally, much of the functionality of this new concept is kept a secret by Google and its mechanisms.
Consequently, the number of individuals who can successfully use this system is quite low. There are many discussions among SEO specialists regarding the functionality of the Disavow tool and the way in which it functions.
How dangerous Disavow can be and how it works?
So, the message reveals that this is an advanced product and it should be treated like one.
Moreover, the same message says that using this tool incorrectly can lead to the decrease of the performance of a site when it comes to Google ranking and searches.
Cyrus Shepard is one of the individuals who tried to find out just how dangerous Disavow can really be. The method used featured Disavow for each link to his site, about 35,000 more links.
The process used was a simple one, featuring two important steps:
- downloading all the links in Webmaster Tools
- as well as updating these links in the Google Disavow Tool.
Naturally, this can mean that a demand for reconsideration might be needed after the initiation of Disavow.
Disavow has a strategy that can stop the process of including good links or there are needed more than 2 months for Google to process all the results.
As imaged, there are many discussions on whether this tool works automatically or needs a reconsideration demand to function.
Some claim that the second option is the right one, hypothesis commonly sustained by SEO specialists who have obtained great results from the use of this tool, with no need to make any demand.
Google claims that the search engine conserves its right to ignore the links the user might want to eliminate, if a mistake has been made.
Can Disavow work on Penguin?Another common question is whether Disavow can be used on Penguin or not and if this is possible even if the site has never confronted with a manual penalty.
Reps from Google, as well as Matt Cutts, have claimed that the tool can be used by sites which have been penalized by the Penguin, suggesting that this is valid in the case of the links which break the rules of Google in terms of quality.
There are a series of advices that might turn out to be useful when it comes to Google reconsideration demands.
Before using the Disavow Tool, one is expected to make multiple link removal requests on their own. Only after there is a "small fraction" of links left to remove, should one use the tool. - Read more at Searchenginewatch.com/article/2273639/How-to-Use-Googles-Disavow-Links-Tool-the-Right-Way1. Eliminate links first, then use Disavow
Google wants links be eliminated first, being included here the links that are considered to be bad. From this point of view, Disavow is the final solution. There is no need to do this is with an amazing precision, but the right action counts.
2. Link centralization
Google recommends doing so with the use of Google Webmaster Tools.
3. Identify bad links
You can achieve this purpose using automated links, as well as manual analyses. It is recommended, when possible to use them both.
Sending emails to eliminate bad links might be an option.
5. In case you have any doubts, you may use disavow for domains.
6. The format matters
Google rejects many files as they are not in the right format. However, this aspect is commonly ignored by webmasters. The correct format is text file, while links and domains can be placed one in line.
In conclusion, the Disavow tool can be very useful, but it can be quite complicated, too.
In case the tool is not used in the right manner, a decrease in the organic positioning might be noticed. Google recommends the use of this tool only in extreme cases, so precaution is required.